Read on to learn how you can encourage the development of your baby’s vision with high-contrast images.
Decades of research has shown that time spent looking at black and white (high-contrast) images benefits a baby’s cognitive development.
Newborns are born with blurry vision and limited color perception — but they’re primed to respond to bold shapes and contrast. That’s why high-contrast images are ideal from day one.
0–3 Weeks: Start with simple black and white images or flashcards placed 8–12 inches from your baby’s face. Hold them still so your baby can begin to focus and track.
1–2 Months: Introduce gentle animation or slow-moving shapes. This is a great time to try visual stimulation apps during tummy time or quiet play.
3–5 Months: Your baby may begin to notice red and other bold colors. Add pops of red to your flashcards or switch to more detailed visuals.
6 Months+: Gradually introduce interactive tools like toddler-friendly peekaboo apps to support language and recognition.
👶 Pro Tip: Use high-contrast images during tummy time, diaper changes, or quiet wake windows to naturally support focus and calm.
Learn more about how high-contrast images support baby visual development here.
Infant Zoo was created by a mom for a baby with an obsession for zoo animals (especially ones that roar) and peek-a-boo games. Well, that baby has just turned 13 and has since moved on to skateboarding, Minecraft, and chess, but she’s still making apps. You can learn more about them here.
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Almost a decade before I became a mom, I was a doting aunt, completely enthralled with my older sister’s first child. He was the first baby I’d even been in close contact with, and maybe even the first baby I’d ever held! I visited every chance I could and was fascinated by everything he did.
Discover how I gently worked high-contrast images into our baby’s daily routine—from tummy time to diaper changes—and why these simple visuals support early brain and vision development.